Case Study - Fintech

Under Work Case studies-A leading fintech company in India Gets its Share of Voice on the Internet Landscape.
SamAra’s Search Engine Optimisation programme enhanced the presence of the Fintech company on the web and increased traffic to its website.
A Leading Home Appliances and Consumer Electronics Brand gets deeper Internet reach and traction

Objectives

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Expand brand visibility and explore digital horizons to drive business further. Reach out to prospective customers on the web and achieve business success.
Increase organic search engine traffic.
Enhance the quality of website traffic.
Achieve substantial Return on Investment (RoI).

CHALLENGES

Limited analytics reporting capabilities.
Limited available content and need to grow SEO footprint.
Lack of resources and processes to support optimization work stream.

Solutions

The SamAra Solution
SamAra Digital designed a comprehensive organic search engine optimization (SEO) programme for the site.
Setting up of migration infra in right shape.
Competitor monitoring.
Product-Lead content dissemination.
Search Trends tracking and mapping onsite enhancements.
Development & Marketing of Payment Gateway led thought leadership content.
App Store Optimisation and organic promotion.
Users oriented content Optimisation.
Organic Customer Acquisition Management.
Website Enhancements driven by Analytics Data.

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impact

Enhanced the site’s rankings on search engines.
0 %
Increase In Leads Year Over Year 35% To 40% YOY Increase Since 2017.
0
Increase In Leads Year Over Year 35% To 40% YOY Increase Since 2017.

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